
Still Paying for Clicks That Don’t Convert?
What if your ads were smarter, cheaper, and actually brought in the right customers?
Most businesses run ads the old way, broad targeting, bland copy, no real tracking and no idea what’s working.
At SEO Engico, we use AI-driven PPC strategies to turn your ad spend into predictable, high-quality leads. Whether you're a plumber in Leeds or run a refrigeration service in London, we build ad systems that do more than get clicks, they get results.
What Is PPC and Why Should You Care?
PPC (Pay-Per-Click) is digital advertising where you only pay when someone clicks your ad, usually via Google, Facebook (Meta), or Microsoft.
Sounds great, right? But here’s the catch: Clicks don’t equal conversions.
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Why PPC Matters in 2025
Google and Meta ads are more competitive than ever.
AI is reshaping how ads are served, optimised, and measured.
Without the right setup, you’re burning cash on junk traffic or missed opportunities. -
Mistakes We See All the Time
Ads running without conversion tracking
Targeting too broad or too narrow
No landing pages, just dumping traffic on your homepage
What We Actually Do for You
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Google Ads
We build campaigns that rank when customers are ready to buy, with smart keyword targeting, negative keyword filters, and AI bidding strategies.
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Meta Ads
Get in front of local audiences with laser-focused interest and lookalike targeting. Great for branding, remarketing, or generating new leads.
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Microsoft Ads
Often overlooked, but incredibly effective in certain industries, especially trades and older demographics. Lower CPCs, less competition, strong ROI.
ENGICO ADAPT™
Our proprietary PPC framework built for performance, speed, and simplicity.
ENGICO ADAPT™ blends data from AI tools and real-world testing to build scalable ad systems that learn as they run.
How It Works
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Analyse
Audit your current setup using AI insights and competitor benchmarks
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Build
Build high-converting ad copy, creative, and landing pages
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Automate
Use AI bidding and smart rules to optimise daily
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Profit
Scale what’s working, cut what’s not.
People We’ve Helped Succeed
